Michaela Cernescu’s Blog

Advanced Solutions For Information Overload

All I said in previous post is true, and I hope was helpful to define the problem and find a solution for an isolated instance. But the endless information overload requests a permanent and elegant solution. By the way, when I got back after the 2 weeks of productive isolation, I found out 1026 e-mail in my in-box. I spent one day just to sort them out, and to come back to the real world. Must be a better solution, and this is what I come up with.

I start analyzing some patters.

I lay out the facts first:

• When it is a new release, I noticed that I use to get 10-14 or even more emails for the some product. If it is a good product, every Internet Marketer and his dog is promoting the “big launch” 
• When it is a mediocre product I get only 6-8 emails, because there are a couple of honest IMs that don’t advertise based on volume, they advertise based on quality of a product, and I put the Quality Crowd on a separate list 
• Among people advertising the same product, 70% are using the materials (e-mails text, pictures) provided by the author. I call them Lazy and Novice Marketers and I keep them in a separte list
• And 30% of IM are inventive, they want to separate themselves from the crowd and they advertise creating their own advertising materials, they are unique in what they are doing. I call them Professional Internet Marketers, and I put the on a separate list.

Then I put my buyer hat, I took an example of a launch with 14 e-mails, read them one more time, and I asked myself from which marketer I want to buy. I put him on a list and I wrote a note why I buy from him.

Repeat and rinse with other 9 examples. Surprisingly, on the last list instead to have 10 different names, because I search 10 examples, I end up with a list of 6 persons because same names repeat themselves; I call this list People I want to buy from.

Then I intersect:

•  People I want to buy from list with
•  Professional Internet Marketers list, and with 
•  Quality Crowd list.

I come out with a list of 3 names.

Following my logic, those 3 names are people that

• do a professional work on Internet marketing
• they advertise only products of value as they do want their  business to be respected, and
• they convince me to buy from them.

This is what I did, I cancel all my memberships and I keep only the 3 memberships from the last list, which in my mind produce the best value for me.

Now I sleep well, I replace 14 e-mails, with 3 e-mails from people I trust, respect, and the most important they are able to produce value for me.

Find a way to automate repeating tasks.

I bought a great software which can automate tasks for me and gave me back a lot of time to use for creative work.
Please, take a look to this product, it is a learning curve to learn how to use macros on your advantage but is the best buy with the best results if you have the patience of learning to use macros.

The package contain really

• Everything you need to know if you are a beginner
• Everything you need to know to run pre-build macros (they produce instant automation)
• Document all macros which are part of the automation

You will get:

• The Software
• An incredible 338 pages Macro Marketer User Manual
• Training Videos
• Automation Videos
• Automation Blueprint ebook
• The instant automators

The software itself is very intuitive and easy to use. You must start watching the videos and immediately you can start using some of pre-build macros.

Note 1: Sorry, this is a brutal analysis for avoiding Information Overload, but I think is a method to bring value to your business and in time pays off a great deal for you. There is no value on whatever you are doing if you cannot distance yourself from the crowd.

Note 2: This can heart me as well, as I am working to publish soon a new membership site in a very competitive marketing. About some “friendly” commentators, it is a mistake to do it. I don’t think so, as I make the effort to be honest with you, add real value, help others to get in top, and believe in me and in my readers. It is a challenge, Yes, it is, but it isn’t a mistake to work with a competitive marketing.
Ultimately you will be the judge.  I think it is fair! .

All the best for my readers Michaela

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