How to Choose a Good Product to Sell Online
I hear so many times that 90% of the people who are trying Affiliate marketing fail to be successful. There are many reasons, but today I concentrate on choosing the right Product to sell.
In general there are only 4 reasons people fail:
- Don’t choose the right product to advertise
- Don’t have a good list: large enough and responsive
- Don’t drive enough traffic to the campaign
- Don’t choose the right model for creating the campaign
I start with choosing the right product to sell, looks trivial, but it is not as there are thousands of products and many market places. Some are very good, some are medium good, and a lot of them are garbage. Especial for beginners is hard to decide what to sell.
You can choose to sell your own product, a somebody else product you know, or you must do some research to find a good product to sell.
The right place to choose a product is ClickBank. It is a huge market place, and the reputation and services of this company are impeccable.
ClickBank will:
- Automatically bill the customer, pay the seller, and pay the commissions to the affiliates
- It is acting as a trusted intermediary, maintaining complete security and quality control in every transaction
- Affiliates can freely link to any seller, and sellers can freely accept new affiliates. The fraud or misrepresentation is eliminated.
I have used Clickbank for over 3 years and I highly recommend CB to everyone who wants to sell information products on line. To open an account as an affiliate is free.
Sign up for your free account with ClickBank
At this point you need an account to start the process of finding the right product for you.
Click on http://www.clickbank.com
This is the screen you will get. Just click on sign up in the top menu 
It is a very simple sign up process.
Create a nickname for yourself (the people will know you by this nickname) and create a password. Now sign on:
log in to CB
Click on Marketplace button:
This is the next screen that you get:
Fill in keywords you need. If you choose good key(s) the system will return to you the screens like: 
This example is a good choice as:
- Initial $/sale is $40.29 – this is the average amount that you earn as affiliate, for each sale of this product, One Time upsell purchases are part of initial sale
- Avg %/sale is 54.0% – this is the average commission rate earned for all sales of a vendor’s products, including OTO, rebills, and upsells
- Avg Rebill Total is $21.46 – this is showing only for recurring billing products, so the number represents the average amount you as affiliate make on re-billing
- Avg %/rebill is 54.o% – this one is showing only if the vendor offers recurring billing products, it is average commission rate earned only on re-bills
- Grav is 573.38 – this is the number which convince me to be an affiliate for this product, gravity performance statistic is a number calculated by Clickbank and represent the number of affiliates who earned a commission by promoting this product over last 12 weeks. If gravity is high means the product is selling, but also indicate that exists a lot of competition
To make the story short – I like to be an affiliate for this product because it offers recurring billing (it is probably a membership), the gravity is high, and they accept affiliates.
As I decide this, now I have to click on “Promote” button, I have to fill in my Account nickname and a tracking ID which is optional but highly recommended.
After I fill in and click Create, I obtain a screen with the information I need to start promoting:
What you need from here is the link which is very well encrypted.
I will introduce this link in my promotion campaign.
We have to stop here as the model to choose and how to create the right campaign are a subject which will follow in different lessons.
In summary: our purpose was to find a product, and we have one.
Until next time be well
Michaela
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Tags:
Affiliate Marketing,
affiliate program,
Clickbank,
gravity,
recurring products
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